{"id":2248,"date":"2017-02-14T11:35:47","date_gmt":"2017-02-14T10:35:47","guid":{"rendered":"http:\/\/case.mailander.it\/en\/?post_type=project&p=2248"},"modified":"2017-04-26T11:26:19","modified_gmt":"2017-04-26T09:26:19","slug":"benvenuto-brunello","status":"publish","type":"project","link":"https:\/\/case.mailander.it\/en\/project\/benvenuto-brunello\/","title":{"rendered":"Benvenuto Brunello"},"content":{"rendered":"

[et_pb_section admin_label=”section” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” padding_mobile=”off” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” gutter_width=”3″][et_pb_row admin_label=”row” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” use_custom_gutter=”off” gutter_width=”3″ padding_mobile=”off” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off” column_padding_mobile=”on” module_class=”header-case”][et_pb_column type=”4_4″][et_pb_gallery admin_label=”Galleria” gallery_ids=”2272,2271,2270,2269,2268″ fullwidth=”on” show_title_and_caption=”off” show_pagination=”off” background_layout=”light” auto=”on” hover_overlay_color=”rgba(255,255,255,0.9)” caption_all_caps=”off” use_border_color=”off” border_color=”#ffffff” border_style=”solid” auto_speed=”3000″]<\/p>\n

[\/et_pb_gallery][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”row” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” use_custom_gutter=”off” gutter_width=”3″ padding_mobile=”off” module_class=”video-popup white-border” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off” column_padding_mobile=”on”][et_pb_column type=”4_4″][et_pb_text admin_label=”occhiello” background_layout=”light” text_orientation=”left” module_class=”kicker” text_font_size=”14″ use_border_color=”off” border_color=”#ffffff” border_style=”solid”]<\/p>\n

Case history<\/h3>\n

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Benvenuto Brunello.<\/strong><\/h1>\n

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Destination Marketing<\/a>\u00a0– Events<\/a> –\u00a0PR and Media Relations<\/a>\u00a0– Consultancy and Strategy<\/a>\u00a0–\u00a0Digital<\/a><\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”Riga” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” use_custom_gutter=”off” gutter_width=”3″ padding_mobile=”off” module_class=”white-border” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off” parallax_2=”off” parallax_method_2=”off” column_padding_mobile=”on”][et_pb_column type=”1_2″][et_pb_text admin_label=”scenario” background_layout=”light” text_orientation=”justified” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]<\/p>\n

The Scenario<\/h2>\n

Benvenuto Brunello is the most important event in Montalcino, the best moment to present the production of Brunello, Rosso, and all the other denominations on the territory that are to be launched on the market.\u00a0During the last 25 years Benvenuto Brunello interact with the Italian and international press and the field operators. From this year, 2017, Brunello decided to open also to a small number of wine lovers from all over the world.<\/p>\n

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The Challenge<\/h2>\n

The presence of more than 5.000 visitors during the 4 days helped to enhance the all territory, the producers, the traditions and the values that are the essence of the wine. In 2017 the challenge for Mailander is even stronger: telling the new concept of Benvenuto Brunello event, not only for insiders and specialized press but open to the public, maintaining a high profile and exclusivity not only for the business.<\/p>\n

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